A star-studded lineup on Louisiana Rising: A Benefit Concert for Flood Relief delivered not only great music but major results! The concert Raycom Media presented LIVE on Monday night raised more than $800,000 for American Red Cross Louisiana Flood Relief, and donations are still being counted.
Harry Connick Jr. and Randy Jackson co-hosted the LIVE show from Baton Rouge’s River Center Theater. Better Than Ezra, Aaron Neville, Hunter Hayes, Rebirth Brass Band, Luther Kent, Chris LeBlanc, Herman Jackson Jazz Quartet, Quiana Lynell, David Torkanowsky, Chris Thomas King, MacKenzie Bourg, Sonny Landreth, Dwayne Dopsie and Zachary Richard were among artists who performed on the show.
Throughout the LIVE broadcast Matthew McConaughey, Ellen DeGeneres, Drew Brees, Eli Manning, Odell Beckham Jr., John Goodman, Britney Spears, James Taylor, Trace Adkins, Governor John Bel Edwards, Amy Grant, Vince Gill, Scott Bakula, Vanessa Ferlito, Les Miles and Tim McGraw lent messages of support. The broadcast concluded with Connick Jr. on the piano and all artists singing “You Are My Sunshine,” which is one of Louisiana’s state songs made popular by former Louisiana Governor Jimmie Davis.
“We are thrilled with the results so far,” said Pat LaPlatney, President and CEO of Raycom Media. “We appreciate all the artists who donated their time and energy to the concert. We are grateful to our broadcast partners that helped us reach markets beyond the Raycom Media footprint. Thank you to all our sponsors and the many who donated their goods and services. This was a tremendous effort to raise awareness and money to help the people of South Louisiana recover.”
The live show was carried by Raycom Media, Bounce TV, the ABC Owned and Operated Stations, Hearst Television, Sinclair Broadcasting Group, Cordillera Communications, Meredith, Graham Media Group and Cox Media Group. Viewers also tuned in via LIVE streaming on louisianarisingfloodrelief.com, which carried an additional hour of performances after the broadcast portion ended.
Donations are still being accepted at www.redcross.org/supportLA. A link to the Red Cross site is also available at louisianarisingfloodrelief.com.
The August floods are responsible for the deaths of 13 people and damage to an estimated 154,000 homes. Tens of thousands of people need assistance. Thousands are still living in shelters. Early estimates put total damage at $20 billion and initial recovery efforts are critical. Louisiana Rising will benefit Red Cross disaster relief efforts to help people affected by the Louisiana Floods, estimated at $35-40 million. The Red Cross says the disaster in Louisiana is the worst to hit the United States since Superstorm Sandy, which devastated the Northeast in 2012.